Homes And Rentals
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Connecting Sellers, Buyers & Renters with REALTORS®
HAR.com is Texas’ leading local real estate portal, helping consumers find homes for sale and rent while helping REALTORS® generate leads and reduce marketing costs.
Operated by HRIS, Inc., HAR.com is an award-winning, consumer-facing real estate website that connects consumers with REALTORS®, promotes listings statewide, and gives brokers across Texas a powerful platform to market their properties and gain maximum exposure.
Learn more by exploring the HAR mobile app or reviewing the HAR.com website analytics
If you have any questions for us, click below!
Unlocking the real estate potential
HAR.com strives to offer the latest technology tools/data to consumers and offer them many engagement opportunities to connect with real estate professionals.
- HAR.com attracts millions of visitors per month on the website and mobile apps. Visitors looked at more than 536 million detailed listing pages in 2024.
- There will be no competing ads on listings.
- All leads will be routed to the listing agent and to the listing broker’s designated lead management email and phone number.
- HAR.com will display listings according to a set of publicly available REN rules.
- HAR.com is the first ListHub Publisher joining the network as a REN Publisher. Click here for FAQs about the ListHub MLS REN.
- Rank higher on search results because of the SEO advantage of being included on HAR.com.
REALTOR® Benefits
- HAR.com is not an MLS; it is a consumer portal
- No FSBO listings allowed
- Shows broker and agent contact information
- All leads go directly to the listing agent and broker
- No competitors on listing detail page
- No “estimates” on active listings
- REALTORS® with a listing included in Find a Pro (MLS may provide full roster)
- Complies with The Realty Alliance “Fair Display Guidelines” for public-facing websites
- Statewide mobile app
- All of this at no cost to MLSs, brokers or agents
Additional facts you’d like to know about HAR.com
- HAR.com has the most robust Map Search to see neighborhood and school boundaries, nearby solds, interact with parcels and more.
- HAR.com offers rich content that includes real estate Q&As, as well as blogs from real estate professionals.
No cost to display on HAR.com
Top 10 real estate apps
Publisher features
- No FSBOs
- No re-syndication
- Posts re-direct link
- Shows broker’s contact info
- Provide metrics (no later than 2 weeks from go-live date)
- Refresh daily
- Provide error reports
- Timely listing removal
- Timely support
Statewide Broker Endorsements
As the largest real estate franchise in Texas, we’re thrilled that our associates have this new opportunity to reach prospective homebuyers on HAR.com. We’re even more excited that Bob Hale and HAR are doing it right – ensuring that all leads go directly to the listing agent.
Coldwell Banker United, REALTORS® listings in the Houston area were viewed 545,000 times in January on HAR.com. As a broker operating in other Texas locations we are excited that HAR will soon invite brokers across Texas to add their listings to HAR.com at no cost.
I plan to add all our goodLife Realty listings to HAR.com as another place to expose our listings for our sellers, but that doesn’t require a third-party syndicator who doesn’t serve the agent, or the consumer for that matter. I especially love this because all of my listing calls will come back to me, the listing agent, so that I/we can offer the consumer the information they want on our sellers’ homes. This is what I call a win-win.
HAR.com is the #2 real estate website in Texas after Zillow and REALTOR® listings were viewed 37 million times in January. We are so pleased that we will soon be able to add all our listings to HAR.com at no cost. We congratulate HAR for ALWAYS helping our Agents grow their business in this Digitized 21st Century! Bravo! Bravo from your Dallas fellow REALTORS®.
Houston area RE/MAX listings were viewed 2.7 million times in February on HAR.com, according to the HAR STAR Report. Having long realized the benefits of displaying all Texas MLS listings from 44 realty associations on our remaxtexas.com website, RE/MAX is very excited that now all our agents’ listings statewide will be promoted on HAR.com.
