HAR Agent Profiles

Agent Profiles provide a dynamic marketing tool designed to highlight your personal brand and grow your business. Showcase your active listings, feature your agent video or professional headshot, and provide easy access to your contact information for seamless client communication. With an Agent Profile, you’ll leverage cutting-edge technology to stand out from the competition, attract new clients, and demonstrate your expertise—all while gaining instant credibility in the real estate market.

Customize your Profile for Maximum Exposure

Designations

Build trust instantly by displaying your credentials, achievements, and specializations such as Accredited Buyer Representative (ABR), Certified Expert Listing Agent (CELA), and more.

Languages & Cultures

Share the languages you speak and your cultural affiliations to attract diverse clients who connect with your background and communication style.

Social Media Accounts

Promote the social media platform link that you use for your business. Potential clients will be able to get to know you and your expertise!

Agent Bio

Engage visitors with a professional biography that highlights your expertise, mission statement, community involvement, and personal dedication to helping clients achieve their goals.

Listings

Feature active listings, active rentals, recently sold and recently leased properties to show your market knowledge and track record in your area.

Lead Generation

Encourage potential clients to call, send an email or complete a lead generation form directly from your Profile using contact buttons.

Platinum Tools on Your HAR.com Agent Profile

Customize Your Neighborhood

Build trust instantly by displaying your credentials, achievements, and specializations such as Accredited Buyer Representative (ABR), Certified Expert Listing Agent (CELA), and more.

AI – Profile Highlights

Share the languages you speak and your cultural affiliations to attract diverse clients who connect with your background and communication style.

Recommendations

Feature your current and recent showings on your HAR.com Profile similar to how we already display your active and sold listings. Your showing activities for the last six months will be displayed.

Showings

Feature your current and recent showings on your HAR.com Profile similar to how your active and sold listings are displayed. Your showing activities for the last six months can also be displayed.

Cover Image

Select from over 350 images available to upload onto your HAR.com Agent Profile and Website that reflects your brand. You can also upload a custom image.

Enhanced Lead Generation

Encourage potential clients to call, chat (from HAR.com app), or schedule an appointment directly from your HAR.com Profile using contact buttons, request‑callback options, and instant messaging features.

When your profile is complete, it doesn’t just show up — it stands out.
Reach new audiences, convert more leads, and elevate your personal brand across HAR.com’s trusted platform.

Start building your profile today and take full advantage of every tool designed to help you grow your real estate business.