What's New

HAR Agent Profiles have been redesigned to highlight your recent listings and activities, such as open houses and showings. The new design will prominently feature your professional headshot as well as photos from your most recent:
• Active listings
• Rental properties
• Sold properties

Since its launch in July 2016, the Platinum subscription has evolved immensely! Growing from just 11 tools to over 50 powerful tools and services, including CloudCMA, Recommendations, the HAR CRM platform and cutting-edge AI-powered solutions, the Platinum package has consistently delivered tremendous value to real estate professionals.

HAR.com has introduced an updated layout for listing photos on active listings, enhancing the visual experience for users. The new design prioritizes imagery by displaying more photos at once, making it easier for potential buyers to instantly view the property and appreciate its unique features. This streamlined, visually focused approach allows users to quickly get a comprehensive sense of the home, helping them make more informed decisions as they browse listings.

Virtually redesign listing photos on HAR.com! Powered by Roomvo, a third-party home visualizer tool, Redesign allows users to customize the colors, textures and materials of walls and floors in all applicable listing photos on HAR.com, helping them envision potential updates.

HAR is excited to introduce their latest tool that allows members and consumers to track the value of a property over time. The monthly Valuation Report is generated by the industry's leading valuation providers. Discover market trends and real estate insights with each report that is generated instantly and then sent monthly with client opt-in.

Dark mode is now a new feature on iOS devices! This enhances users experience on the HAR.com app by improving readability through higher contrast between text and background, making it easier to scan property listings. It also shifts the focus to visual elements, such as property images, allowing users to appreciate the aesthetics of listings without distractions. Additionally, many users prefer dark mode for its modern look and comfort, especially during nighttime browsing. This preference can lead to increased engagement, as users are more likely to spend time exploring properties in an interface that feels visually appealing and easy to navigate.

Consumers and members can conduct searches in Spanish on HAR.com using all available filters and access search results, complete listing details, agent contact information and more! With this fucntionality, property searches are more inclusive and user friendly!

The most successful real estate agents network with prospects at every opportunity. Whether you're at a personal event, meeting a potential client for coffee or connecting with colleagues, you can now effortlessly share your Digital Business Card to ensure your information is always up to date and easily accessible!

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